Brand: Nurse Practitioner
Branding project for a nurse practitioner starting up her own independent practice. Her target market was women hitting the middle years and finding they didn’t agree with them.
Logo
She came to me with a design someone else had done that just wasn’t quite right. She had lost confidence in their ability to get it where she wanted.
Website
Again, she had a half-finished site that she had been working on herself after firing her previous designer. We got it up and running along with a few lessons on how to make updates and changes herself.
Promotional Materials
Along with the main branding elements, we developed a few flyers for her to email out to her list and some gorgeous business cards.
Primary Logo
The overarching goal here was to create something modern and clean. She wanted it to feel warm and cozy while emphasizing the person behind the brand.
Color Palette
The full color palette and multiple other logo options that were useable for social media and locations where the strongly horizontal logo wouldn’t work well.
Email Flyer
Flyer for an event she was holding at her new offices to promote her business.
Business Cards
We took full advantage of the great photography she had to tie the card in with her website. This again emphasized the person behind the brand.
Homepage
Website home page that emphasized her expertise and used her great photography.
Interior Page
Again using her great photography and the warm color palette we chose.